Tuesday, August 26, 2014

RAW Skatehalle - Nike SB Shelter (Friedrichshain)

Now, after Redbull which has invested in the Mellowpark Bmx & Skateboard and the Converse Space 002, it has been time for Nike to put the signature under another underground part of the city.
Basicly the return in term of image and PR for those companies is so big, that they have understood that to create approval from these communities, it's important to do something real without overdo.
The Nike SB Shelter has been inaugurated January 2014 and in July it has hosted the first big event with a competition.

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